CEO and Co-Founder
Running an organic business is hard.
The margins are thin. The competition is fierce. And because of the sector’s rapid growth, new participants are always coming into the market.
Yet, an essential aspect of running and working at an organic food company is knowing what is going on in the organic food industry, from political, regulatory, environmental and business perspectives…..but that takes A LOT of time.
And that’s where we come in.
We’ve been doing it for years, and we think we’re the best at it.
Since 2012 on a weekly basis, we’ve been curating and delivering the top organic food news to tens of thousands of organic food professionals and consumers via the Organic Food Industry group on LinkedIn.
We visit hundreds of different websites, speak with organic industry CEOs, consultants, advisors, and regulatory experts, attend the major trade shows and government hearings, and stay on top of the ever-changing political landscape.
Once we have figured out what are the most important stories, we craft a weekly curated email that gives you everything that you need to know. Staying up-to-date on the top industry news takes only a few minutes per week, instead of many, many hours if you were to do it yourself.
Organic Insider will allow you to stay informed, save time and make better decisions for your company.
My name is Max Goldberg, and I am the founder of Organic Insider.
For the last 7 years, I have been writing about the organic food industry on my blog Living Maxwell.
When I first started Living Maxwell, my goal was to write about organic products, trends, and restaurants, and to interview company CEOs and founders. Yet, as I got deeper into the industry, I began to fully realize the injustices that were taking place; how the proliferation of GMOs and super-toxic pesticides were severely impacting both the organic industry and our planet.
As a result, my approach on Living Maxwell broadened and started to take on much more of an activist mission. Attending marches, rallies, and government hearings around the country and reporting on all of these things have become an integral part of what I do.
As such, I believe that anyone who works in organic or is a consumer that cares about healthy, organic food has a responsibility to know what is going on and to share this information with our friends, families and network. We must be actively engaged and fully aware of what is taking place.
Yet, there are several challenges with this.
First, there is an overwhelming amount of information and it is hard to decipher what is important and what isn’t.
Second, it requires A LOT of time to collect and process this information.
Third, it takes many years to truly understand the political landscape of organic and all of the key players.
Since I believe that we need as many people as possible, from both within and outside of the industry, to act as an agent of change, there needs to be a source of information that can deliver the most important news in a clear, concise and easy-to-consume format that only requires a few minutes per week.
I started Organic Insider to be this source of information.
Food activist and New York Times Best-Selling Author of The Food Babe Way
Having produced a curated email about the organic industry for the last four years, I have developed my own methodology and sources for compiling the week’s most interesting and relevant organic food news.
Not only is it visiting hundreds of different media outlets around the world and speaking with an extensive network of industry contacts and experts, but it is also understanding which sources are the best and which news organizations can be trusted.
And it is that last point which is absolutely essential.
Every media property has an agenda that it is trying to promote, and if you don’t have a deep understanding of its true motivation, you can be easily misled.
After spending anywhere from 10-20 hours per week reading, researching and dissecting this information, I then curate it and deliver it to you – our readers.
In just a few minutes per week, you will benefit from the dozens of hours of research and work that it takes to put Organic Insider together. Most importantly, you will have a firm grasp of the most important issues and stories impacting the organic food world.
Let’s face it. We are all very, very busy.
Both our professional and personal lives take us in many different directions, which places the value of our time at an absolute premium.
Despite our busy schedules, however, staying informed about the things that we care about and the things that can impact our business is of utmost importance. This cannot be denied or ignored.
Yet, to stay as informed as we’d like about all things organic food is very difficult in today’s media landscape. Every single day there is a litany of new stories, new issues, new products and new trends.
Staying on top of it all is a serious task and one that requires several hours of reading, research and investigation each day.
And that’s the real value of Organic Insider. It saves you time, and without question, time is your most valuable commodity.
Organic Insider is the indispensable, time-effective solution to keep you and your colleagues informed.
For organic food companies that want all of their employees – not just senior management – to stay current with everything going on in the industry, this can be a daunting task.
Not only is there is a ton of information out there, but the number of websites offering this information can be equally as overwhelming. Additionally, getting up the learning curve and staying there is one that requires a serious amount of work on a daily basis.
One of the real reasons why Organic Insider is extremely beneficial for organizations is that it delivers the most important news in all areas of organic – business, politics, regulations, industry trends — in a succinct, easy-to-consume format.
So, instead of asking each employee to stay up-to-date as to what is going on in organic, which could take many, many hours per week, they can spend a few minutes each week reading Organic Insider.
Not only can employees stay informed without being distracting from their day-to-day tasks, but it will allow them to make more educated decisions.
Founder & CEO
Organic Insider is the leading information service that keeps you informed about all things organic. As a subscriber, you will receive the following:
Co-Founder and CEO
Purely Righteous Brands
When you purchase Organic Insider, there is absolutely no risk. None. We offer a 100% money-back guarantee if you are unsatisfied for any reason.
For those who purchase a monthly plan, just let us know that you want a refund within the first 10 days and you’ll get 100% of your money back.
For those who purchase a yearly plan, just let us know that you want a refund within the first 30 days and you’ll get 100% of your money back.